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WWW- You start well here with the unseen text so now we need to revise the csps so we can pick up marks throughout the exam . A very useful lesson here .


EBI- Revise csps and narrative theory . For Q4 you had the tattler cover with the exam . For the last question you could just have written trailers , social media  ,you tube and picked up a couple of marks .  

                                                    QUESTION 2

2.• Verbal codes

   • Use of language

   • Colour palette

                                                      QUESTION 3

3.• Character types can be seen as outdated stereotypes of masculinity and femininity

(‘damsel in distress’ scenario) with Audrey Hepburn cast as the ‘heroine’ character

type (Propp) with the male chauffeur coming to her aid as the ‘Hero’ archetype and

rescuing her. However, another interpretation would see Hepburn as the ‘Hero’ of

the narrative, taking matters into her own hands and forcing the driver of the car into

the ‘Helper/Donor’ position, enabling her to complete her quest.

• There is disequilibrium at the start when the village is associated with chaos (fruit

falling, bus stopping, people shouting). This is juxtaposed with the calm, heroic

persona that the audience encounters when they meet Hepburn and, when the new

equilibrium is restored at the end, the sweeping vista suggests endless possibilities /

traditional happy ending at the closure of the narrative.

• Message of the narrative: Galaxy is a more sophisticated, classier product than

other chocolate bars and, as such, needs time and relaxation for it to be enjoyed

properly. The audience can also experience this luxury and a happier time

(nostalgia) if they buy the product.

                                                     QUESTION 4

4.• Recent cultural events referenced in cover lines – ‘See EU later’

references Brexit while ‘Love in the time of Corona’ reflects Covid

pandemic. Suggests that wealthy British people want to know the

latest news and current affairs.

• ‘Blond Ambition’ shows link to Prime Minister Boris Johnson

(interview with his brother). Reflects Tatler’s focus on power and

influence in Britain. This is also seen in cover line ‘Inside the new

British establishment’.

• Emma Weymouth, Marchioness of Bath, cover star – reflects

changing attitudes towards race and ethnicity in Britain and the

influence of campaigns such as the Black Lives Matter movement.


                                                        QUESTION 7

7.• Specific IMAX promotions with 22 minutes of the film shot in 1.90:1 aspect ratio

especially for IMAX cinemas.

• Section of the Marvel website with gallery, story synopsis, character posters and

opportunities to buy or stream the movie.

• Social media profiles on TikTok, Instagram, Twitter and Facebook. Social media and

YouTube advertising was also heavily used by Marvel to promote the film including

using tweets from audience members on massive billboards.

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